11 Dog-Walking Industry Statistics

Dog walking industry, as any pet service industry, is a great place to work. If you already have a pet business, you are well aware of that. As a pet business owner, you might be wondering just how profitable it is and where the industry is going.

We have collected statistics and market trends of 2020 for the dog walking industry.

Dog Walking Industry Statistics

Pet owners spend nearly $70.0 billion a year on pet-related goods and services. (Source)

67% of U.S. households own a pet, which equates to 84.9 millions homes. (Source)

59.5% of dogs in the US are obese and in need of exercise. (Source

Total revenue of the Dog Walking Services industry is $1.1bn in 2020. (Source)

Between 2015 and 2020, the market size of the Dog Walking Services industry in the US has grown 3.2% per year on average. (Source)

The market size of the Dog Walking Services industry in the US increased faster than the economy overall. (Source)

Over the past five years, growth in the number of cats and dogs has exceeded US population growth. (Source)

Nearly 40 percent of dog owners almost never walk their dogs. (Source)

90% of consumers used the internet to find a local business in the last year, with 33% looking every day. (Source)

82% of consumers read online reviews for local businesses. (Source)

67% of Millennials take photos of their pets regularly, and 63% regularly use social media to share their experiences as pet parents. (Source)

Dog Walking Industry Market Trends and Opportunities

Increase in demand for dog-walking services

Millennials, who now constitute the majority of pet owners, are likely to work longer hours. 73% are working more than 40 hours a week, and nearly 25% work over 50hrs a week. This alone makes dog-walking a high in0demand service among millennials. (Source)

Increase in online booking solutions

Millennials demand convenience in the pet services that they use. Every interaction, from booking services, to sending payments, to navigating a website must be user-friendly and conveniently designed. A pet businesses offering an option to book services online (from a smartphone) have significant advantage over the one who don't. (Source)

Authenticity and Transparency Over Big Names

Millennial pet owners value authenticity over big name brands. They prefer to do business with companies that put animals first, not the profits. Companies that support pet philanthropy, participate in pet-related community events or use eco-friendly products are likely to do better than those who don't. (Source)